Archer Wild Berry Energy Drink Review

This is the first of the new Archer 12 ounce cans I am reviewing. Target has revamped the Archer line with the slimmer bullet cans and added several new flavors. The logo and overall design remain consistent with the previous flavor I reviewed months ago. There are so many private label drinks out there now that it is hard to keep up and review all of them, but I am trying. Wild Berry seems to be an increasingly popular flavor so be on the lookout for these.

Based on the Red Bull like bright yellow green color I thought this would be a berry tinged Red Bull Clone. Boy was I wrong. Archer has really done something different with their Wild Berry flavor, it tastes very different from other drinks. A nice subdued sweetness merges with sweet berries. It almost seems like you are getting the flavor of berries with cream and the mix is a melding of strawberry, blueberry and boysenberry. The drink really seems to burst with flavor and has almost no sourness to it, a departure from many other berry drinks. I tried Full Speed Berry a few weeks ago and thought it was good, but this really buries it on flavor.

Archer Wild Berry contains 150 calories and 36 grams sugar so definitely won't overwhelm you on the caloric front. I would say that the boost is pretty mild compared to many of the other energy drinks I try. I was kind of disappointed based on the weak kick. It didn't wake me up much and certainly didn't fill me with energy. Checking the energy ingredients backs up my claim since there is only Vitamin C, B Vitamins, ginseng, 70 mg caffeine, guarana, 10 mg taurine and sucralose. One wonders why they even bother with taurine at 10 mg. Trust me that level certainly does nothing for you. At least Archer Wild Berry is good on taste, but I still have 4 more flavors to try and the results on kick are not promising.